What?! ☞
People Magazine is more than a magazine, it’s a platform that brings people of all ages together over shared stories. They needed a B2B campaign that showed their breadth and reach.
How?! ☞
We created the platform for People people. Anyone can be a People person. With images of people of all ages and minimalistic typographic layouts, we showed that People creates content that gives everyone something to talk about.
What?! ☞
In 2023 Russia invaded the region of Bakhmut. With their centuries old winery under siege, Artwine smuggled 90,000 bottles of bubbly into the US. Proceeds of every bottle go back to Ukraine to help rebuild.
How?! ☞
We partnered with Artwine to recruit the masses to become Bubbly Smugglers and win this small battle against Russia. With production partners based in Ukraine, most of our Zooms were in bunkers.
Do you have what it takes to be a Bubbly Smuggler?
What?! ☞
Expedia Group + UNICEF partnered together to reopen the world, one trip, one shot, at a time. The largest global vaccine supply operation to date, the initiative raised $10 million and provided 5 million Covid vaccinations for those who needed it most.
How?! ☞
As the world started to reopen, we created a video campaign that encouraged people to book with Expedia to Give the World a Shot.