Mortal Hydration

PACKAGING | VOICE | DESIGN

DRINK MORTAL

Finally: a brand as bold as the endurance athletes who use it.

What?! ☞

Mortal Hydration is an electrolyte replenishment powder designed for replacing electrolytes lost from sweat during exercise (and life). As the newest brain-child from Mortal Kombucha, it was time to figure out how to morph into a sport nutrition brand.

How?! ☞

Working with the brand founder, my favorite person on earth, Becca Schepps, we sported up the packaging and then extended it across different product lines. I expanded the original brand artwork with new illustration and extended it into new packaging design.

Mortal_25Pack_Salty_margarita_OPT_1080x1080.webp
Mortal_25Pack_Berry_OPT_1080x1080.webp
Mortal_25Pack_Salty_berry_OPT_1080x1080.webp
Mortal_25Pack_mango_OPT_1080x1080.webp
Mortal_25Pack_Salty_mango_OPT_1080x1080.webp

the team ☞

Client: Drink Mortal x The Feed
Role: Art Director & Designer

CD / CW / CEO: Becca Schepps